Marketing and Sales Assistant (Internship)

• Location: Hybrid (mostly in-person, London-based, with some work remotely)
• Type: Freelance
• Salary: £12 paid by the hour and excluding transportation time
• Hours: Flexible working hours.

About Us

Harvestry Coffee is a small, independent startup specialty coffee roasting business based in London. Inspired by the belief in sharing the abundant bounty of the harvest with the community, Harvestry Coffee is dedicated to delivering the finest coffee while maintaining a commitment to quality, sustainability, and exceptional customer service.

Role Overview

This job is well suited to those with a broad set of skills. You’ll need to be competent handling both technical marketing processes (research, data analysis, reporting, scheduling etc.) and creative activities (creating posts, designing flyers etc.), in addition to more people-facing roles, such as coordinating with our suppliers, building relationships with potential wholesale partners, or gathering social content on-site. You are not expected to be an expert in any one area, but will work across different areas as we grow, with room to specialise in your area of choice and interest in the future.

We’re looking for an ambitious, self-disciplined, and organised candidate willing to get stuck into the world of specialty coffee. Your primary role will be to support several of the company’s key marketing initiatives and assist the marketing manager in building awareness of the brand and achieving core KPIs related to traffic and sales, as the company goes through an important period of growth.

While this will be a varied role touching on many different areas of marketing (both online and offline), there will be a heavy focus on social media (organic and paid) and project management of SEO and content marketing tasks for our ecommerce website.

Key Responsibilities

Ecommerce & Sales

• Assist in managing our ecommerce website, including product uploads, pricing, and inventory management.
• Support on-site optimisations to improve user experience (UX) and search engine optimisation (SEO).
• Conduct market research and competitor analysis to identify opportunities for growth.
• Help with customer journey optimisation to increase conversion rates and average order value (AOV).

Content Creation & Digital Marketing

• Plan and create content for social channels including written posts, simple graphics, animations, photography, and videos (e.g., IG stories).
• Schedule social content each month according to our marketing calendar and user interests and behaviours.
• Actively engage with social media communities based on a predefined strategy (e.g., DMs or comments).
• Support influencer marketing activities by identifying potential partners and reaching out with offers and deals.
• Monitor activities of competitors and perform market research of the industry to help inform Harvestry’s strategy and brand positioning.
• Develop content to promote deals and promotions, such as digital flyers, infographics, animations, and videos.
• Proofread and edit content for the Harvestry blog and assist with the upload of articles onto the Shopify platform.
• Maintain product pages and perform changes to listings where necessary (images, uploading new products, refreshing the homepage visuals, etc.).

Other Support

• Provide support for larger projects, events, and tasks as needed.
• Assist in some administrative tasks and day-to-day operations of the business, such as help with product fulfilment whenever needed.
• Assist with approaching and managing wholesale relationships with our customers.
• Assist in managing customer data, segmentation, and targeting activities and general customer relationship management.
• Support email/SMS marketing efforts, including account maintenance and automated flows setup.

Key Requirements

• Most important is someone with a passion to learn, and is dedicated and hardworking.
• Passion for ecommerce and digital marketing.
• Experience with digital platforms and dashboards – website, ecommerce, apps, CRM and email database. Canva, Adobe Suite, Shopify, Recharge and Klaviyo experience preferred.
• Artistic passion and a social media lover who is not only good at content creation but is able to creatively conceptualise and come up with trendy content. 
• Strong written and verbal communication skills essential.
• Ability to work independently and as part of a team.
• Detail-oriented with strong organizational skills.
• Enthusiasm for coffee and the specialty coffee industry.

Opportunities for Development

This is a great opportunity for recent graduates or interns or junior marketers to gain experience in an incredibly exciting industry and to grow alongside an experienced marketer in a fast-paced startup environment.

How to Apply

If you wish to join our coffee startup business and are interested in helping us grow, please email your CV and a short cover letter to hello@harvestry.co.uk using the subject line ‘Marketing and Sales Assistant Job Application’.